I have always worked in healthcare, guiding creative campaigns with big names like Sanofi, Regeneron and Novartis, as well as with clients through their first U.S. commercial launches like Merus, Corium, and PharmaEssentia.
As an experienced Creative Director in the pharmaceutical space, I excel at developing innovative, strategy-driven, moving campaigns that resonate with diverse audiences. I execute tasks with precision and skill, ensuring impactful and meaningful experiences.
I am currently seeking a full-time opportunity that leverages my creativity, curiosity, leadership and multidisciplinary skills with an organization that champions curiosity, collaboration and innovation.
Areas of Expertise
ο Brand Building | Strategy
ο Concepting
ο Brand Identity
ο Visual and Experiential Design
ο Art Buying | Production
ο Workshop Planning | Moderation
ο Adobe InDesign | Illustrator | Photoshop
ο Office 365 | Powerpoint | Teams
ο Miro Virtual Whiteboard
Education and Training
ο Art Institute of Philadelphia–Associate Degree Visual Communication
ο Pratt Institute–Course Work
ο School of Visual Arts–Course Work
ο Healthcare Businesswomen’s Association
ο Mind’s Eye Marketing Planning–Matt Seymour
ο Hyper Island Master Class–The One Club
ο Leadership Training–Blessing White
ο LinkedIn Learning and additional e-learning–Ongoing
Agency Experience
RevHealth
Morristown, New Jersey
Oct 2014 – Jan 2024 ο SVP Creative Director 
EVP Creative Director
H4B Catapult/Havas Health
Princeton, New Jersey
Jun 2010 – Oct 2014 ο SVP Creative Director
The Hal Lewis Group
Philadelphia, Pennsylvania
Apr 2005 – Jul 2009 ο Creative Director Executive Creative Director
Integrated Communications
Parsippany, New Jersey
Aug 1993 – Apr 2005 ο Art Director VP Associate Creative Director
Therapeutic Areas
Acid Reflux ο ADHD ο Allergy ο Alzheimer’s Disease ο Anesthesia ο Asthma ο Bleeding Disorders ο Dermatoses ο Diabetes ο Drug-Resistant Infections ο Dry Eye Disease ο Follicular Lymphoma ο High Triglycerides ο HIV ο Hypertension ο Hypoparathyroidism ο Macular Degeneration ο Major Depressive Disorder ο Migraine ο Multiple Sclerosis ο Neurological Disorders ο Onychomycosis ο Osteoporosis ο Osteoarthritis ο Pathogenic Gene Fusions ο Pneumococcal Disease ο Polycythemia Vera ο Surgical Bleeding ο Wound Management
My Story
My journey began at the Art Institute of Philadelphia followed by course work at the School of Visual Arts, Pratt Institute and continued self-directed learning including Hyper Island Digital Business School to further my skills.
As a creative art director, I have always been on the agency side of health communications where I’ve cultivated a deep understanding of the industry’s nuances.
From an early age, I have had a profound appreciation for the arts, particularly music. This admiration for musicians and performers has not only shaped my personal pursuits, but it also infuses my professional ethos.
The power of a simple song to create deeply moving experiences, the beauty and intricate craftsmanship of fine musical instruments, and the diversity and sheer number of musicians in an orchestra, each uniquely talented, performing to perfection as one harmonious voice, inspire my approach to creativity and leadership.
I believe that like beautiful music, great creative work must be felt, as much as it is seen, to resonate meaningfully with audiences. This is especially true in health and technology.
People may not always remember what you say, but
they’ll never forget how you make them feel.
Successful brands move us to a feeling, a place, and even a behavior.
All it takes is great creative. That’s what I do. Great creative moves!
